We can’t ignore the fact that the balance of the earth is in danger. To raise public awareness on this issue, people must behave responsibly towards pollution and the impact of fashion and consumption on the environment.
We create clothes that have something to say, which have a meaning and are backed by a project. Not just a product, but a commitment and a sentiment. Sustainability and an ethical process where times and people are respected are the core pillars of this project.
We mustn’t forget that fashion is also a means of communication. We people use fashion to convey our feelings, values, messages… And the aim of our message is perfectly clear: to prove that responsible, ethical and sustainable fashion doesn’t have to be boring.
We design timeless quality garments that resist time and trends. We select fabrics that respect the nature and your skin. Organic, natural and recycled fabrics.
We use different softwares for pattern designing, avoiding unnecessary waste of resources such as paper, water or paint. This allows us to work on the “Zero Waste” philosophy and achieve a greater use of the fabrics.
Aware of the problems posed by waste in the environment, we also take care of the packaging through the recycling of production remains. We create reusable bags, encouraging the circular economy and minimizing the impact in the medium-long term.
This environmental awareness is what we want to convey with the aim of “educating” our followers, explaining each part of the process, providing knowledge and value to each of the garments, to accompany us on the path towards more responsible consumption.
Social innovation is another mainstay of our brand. Awareness and realisation of our duty are necessary in order to create more responsible brands and educate the consumer on the need for more conscious consumption, for a more ethical process, and also to create a fairer fashion industry and trade.
We are committed to social inclusion projects and companies who respect their workers’ rights by guaranteeing decent conditions. We offer transparency. We care about every part of the process. MINUSSE is every person who participates in the process to create, produce and distribute our clothes.